More than 50 years of providing innovative solutions for professional cleaners, restorers and facility managers.

VALUE

Subsidiary of RPM International: a multinational holding company.

GOAL

Achieve 200M growth in 5 yrs

LOCATIONS

Washington, Arizona, Tennessee, England

THE CHALLENGE

In 2022, Legend Brands set an ambitious goal: $200 million in growth in five years. To support that vision, they knew their marketing had to rise to the occasion. Their in-house team needed a production partner who could deliver high-quality, engaging visuals and drive results.

THE SOLUTION

Partnering with Finding You Pictures, Legend Brands embarked on a comprehensive rebranding initiative. We combined cinematography and still photography to create compelling narratives for their product lines and company as a whole.

COMPANY ANTHEM

A cinematic introduction to Legend Brands, highlighting their legacy and commitment to innovation.

UNDUZIT

A comedic commercial for their RV cleaner line, marking their first product spot with dialogue.

ENVIROBOSS

EnviroBoss is Legend Brands’ ‘home lineup’ of dehumidifiers. Focused on the younger family demographic, we outlined ease of use, the various offerings for a range of room sizes (living room, office, etc.), and the many ways EnviroBoss improves daily home life.

COLEMAN

With an established RV product line, Legend Brands decided to partner with Coleman to create the DX 2500 Dehumidifier. The unit was designed for RV’ers in wet climates concerned about protecting their rig against mold and mildew.

Production Approach

Under the direction of Dustin James Leighton, our team provided end-to-end services. This comprehensive approach ensured consistency and quality across all deliverables.

PRE-PRODUCTION

  • Concept Development

  • Producing

  • Casting

  • Art Direction/Wardrobe

PRODUCTION

  • Directing

  • Cinematography

  • Still Photography

  • Gear Rental

POST-PRODUCTION

  • Editing

  • Color grading

  • Sound Design

RESULTS THAT MOVE THE NEEDLE

  • Legend Brands signed a retainer agreement through 2025, transforming our role from vendor to strategic partner. This agreement was built on trust, performance, and deep understanding of their evolving needs.

  • Campaigns drove a 165% increase in sales inquiries, while internal adoption of high-end content led to better training, stronger dealer engagement, and higher-quality customer touchpoints.

  • We produced over 200 deliverables optimized for use across platforms—web, social, print, trade shows, and internal training—ensuring longevity and scalability.

  • The content we delivered became a foundational tool in Legend Brands’ ambitious revenue plan—used in sales, education, and campaigns.

- Head of Video Production, Legend Brands

“THEY INVESTED IN OUR PRODUCTS LIKE THEY WERE THEIR OWN”

“It was hard for me to find someone who invested themselves enough in our products to understand how to position them correctly. I decided that we needed a change of approach in our production. They listened, understood and contributed to the vision of our videos and product line, and helped to produce what our company considers to be our strongest video content to date. This quality was achieved while simultaneously lowering the production budget for similar content creation. I have massive respect for Dustin as a cinematographer - but he and his team are much more than that.”

ADDITIONAL WORK

Within our contract, we also produced the Ange and Addi show and developed the R2R campaign and online portal.

Premium quality at a practical price point.

By partnering with our lean, senior-level team, Legend Brands saved over 30% in production costs compared to traditional agency or crew rates—without compromising on quality, creativity, or turnaround time.

Let’s Talk.

Book a free consultation with Dustin to explore if we’re the right creative fit. If you choose to work with us, you're not just hiring a production team—you're gaining a creative partner who sees your brand's potential and knows how to bring it to life.