Founded in 1972, a nuts and bolts manufacturer, and retailer of construction and industrial supplies. 

CONSUMERS

They support more than 16,000 customers.

EMPLOYEES

Nearly 600 employees.

LOCATIONS

Over 30 company facilities across the USA.

Founded in 1972, Copper State Bolt & Nut Co. has grown into a national leader in fasteners and industrial supplies. With 600 employees across 30+ locations, the company aimed to refresh its brand image—shifting from traditional industrial visuals to authentic, cinematic content that highlights the people and expertise behind its success.

PROBLEM

SOLUTION

Finding You Pictures was brought on to develop a series of photographs capturing the essence of Copper State's operations. Utilizing a documentary-style approach, our team photographed real employees in their actual work environments, including warehouses, manufacturing facilities, and retail fronts. The use of a Medium Format Hasselblad camera ensured the highest image quality, aligning with the company’s standards of excellence.

Production Approach

The production process was meticulously planned to optimize output.

  • PRE-PRODUCTION

    Creative Direction: Collaborated with the team to align on visual themes and storytelling objectives.

    Location Scouting: Identified key Copper State facilities that would best represent the company's operations.

    Shot Planning: Developed a comprehensive shot list to ensure coverage of various roles and environments.

  • PRODUCTION

    Photography: Conducted on-site photo shoots at three Copper State locations, capturing employees in action.

    Authenticity: Emphasized genuine interactions and tasks to portray the real-life dedication of the workforce.

    Equipment: Utilized a Medium Format Hasselblad camera to achieve unparalleled image clarity and depth.

  • POST-PRODUCTION

    Still Image Editing

    Delivery: Provided high-resolution images suitable for various marketing channels, including web, print, and social media.

RESULTS THAT MOVE THE NEEDLE

  • The new visual content successfully humanized Copper State's brand, showcasing the people behind the products.

  • The photographs provided versatile assets for use across multiple platforms, strengthening marketing efforts.

  • Featuring real employees fostered a sense of pride and ownership within the company.

Finding You Pictures helped a national fastener company refresh its image through documentary-style brand photography of real-world expertise.

Let’s Talk.

Book a complimentary consultation with Dustin to discuss your brand.

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